Virtual Reality

Virtual reality is a term referring to a device that allows a computer to digitally simulate an environment. Depending on the technology used, users can feel the virtual universe not only through sight, but also through various senses such as touch, hearing, and smell. Thus, virtual reality allows a person to have an immersive experience and perform sensorimotor activities in an artificial world. To ensure full immersion, users use virtual reality headsets. It uses the stereoscopic 3D display principle to place the viewer in a machine-generated virtual world.

Virtual Reality: Professional Tools

Virtual reality and more precisely, VR headsets were initially developed with the aim of greatly enhancing the playful video experience by being fully immersed in 360°. The technology was a direct follow-up to a promise missed in the 90s and promised to be an entertainment staple.

Real estate virtual reality

Virtual reality in real estate has become increasingly democratized, especially through immersive and non-immersive virtual tours. This gives you the opportunity to immerse yourself in real estate projects, greatly enhancing your clients’ projection skills. 360° visits, interactions and incredible realism in 3D attract more and more real estate professionals. There are two types of tools.

Immersive Real Estate Tour

Tools for using VR headsets in real estate are currently reserved for some high-end projects, especially in the sales bubble. Whether it’s an office visit or a luxury home, it’s usually a high-quality device that complements your application. 3D modeling, virtual cinema, 360° capture and interface creation are our own tools to sublimate and script your visit. Also, immersion is a real and often unknown experience experienced by viewers. He appears bluffed and immersed, reassuring his willingness to buy.

Industry immersive virtual tour

Thanks to VR, you can now visit the production line and transport your partner and/or customer to the factory. Rarely, some companies use VR for transparency to consumers. As we have seen in the news, the reputation of several companies has been damaged by the health scandal and the opacity of the transformation process.

So some of them use this virtual travel technology to provide this system now with transparency. With little or no interaction, these solutions are mostly available on so-called “Nomadic” headsets such as the Samsung Gear VR or Oculus GO.

Virtual reality of the event

Another field affected by VR is events. In fact, it has become clear to many brands that virtual reality must be captured to promote an event. More and more product and service presentations are taking place in virtual reality. This allows you to come up with a product that, for example, doesn’t necessarily have to be on site and can leave a greater creative margin for staging. It is a true added value that expresses your heart by providing a new experience.

Thus, experts capture these techniques and a truly powerful tool emerges. Real estate, industry, museums, events, etc. We are at the dawn of a big change in the use of VR headsets. New applications are emerging little by little, taking advantage of each technology.